Fast Friday Win #22 – The 3x3 Follow-Up Formula: Turn Interest into Action

You’ve had a great conversation. The prospect is interested. Then… nothing.

The problem isn’t lack of interest, it’s lack of follow-up.

Here’s a simple rhythm that stops leads from going cold and keeps your name front of mind: the 3x3 Follow-Up Formula.

💡 The 3x3 Formula

Follow up 3 times over 3 weeks.

✅ Week 1: A quick “great speaking with you” message with value, share a relevant insight or resource.

✅ Week 2: A gentle check-in “Just wanted to see if you had a chance to think about our conversation.”

✅ Week 3: A close-the-loop message “If now’s not the right time, I’ll check back in a few weeks.”

That’s it. Three follow-ups, three touchpoints, no chasing.

It’s polite, professional, and persistent enough to show you care.

⚡ Fast Win

Put a recurring “3x3 follow-up check” in your CRM or diary.
Follow-up done right isn’t pressure, it’s service.

✋ Call to Action

If you are a Sales Director or BDM who wants to build a repeatable, confident follow-up system that gets results, let’s talk.
💬 Book a free 20-minute strategy session here: https://calendar.app.google/S31EZjaXSmQXttEw5